More Than a Promise

Why Hyundai Drivers in Singapore Feel Safer on the Road

From weaving through morning traffic on the PIE to finessing tight corners in a multi-storey carpark—every drive in Singapore presents unique challenges. In these moments, navigating the island will require a car you can count on for every part of the journey.

That’s why at Hyundai, our ‘Progress for Humanity’ mission puts your driver habits and confidence at the heart of the experience. With the aim of absolute confidence in your car, our philosophy guides every design choice, ensuring the well-being and safety of you and your loved ones.

Ultimately, this deep-rooted commitment is most powerfully illustrated not by us, but by the community of owners who live with our vehicles day in and day out.

Real Voices,
Real Peace of Mind

While industry accolades for safety are an honour, the true measure of our work comes from the real-world confidence our drivers feel behind the wheel. It is about turning every journey into a secure and pleasant experience.

We believe the most powerful stories are from those who trust our cars every day, so we invited several owners to share their personal stories, offering an honest look at what it truly means to feel protected on the road.

Let’s hear directly from them.

Jeff and the Santa Fe:
Putting Family First

As a father and husband, Jeff’s priority is the well-being of his family. He chose the Santa Fe for this reason, and his trust was affirmed in the most direct way possible. While on the road a few days after buying his Santa Fe, a motorcycle cut in abruptly, and before he could react, the car’s safety system intervened, pulling him back and preventing a potential accident. He admits he "didn't expect that from a Hyundai at all," but the experience left him deeply impressed and grateful for the car's proactive protection.

"It exceeded my expectations," he says, admitting he was taken aback by how safe the car truly is. This unexpected level of protection provides immense comfort, especially as his wife and children also drive the Santa Fe.

Journeys are more than just travelling from one point to another; they are about creating memories with the people who matter most. Jeff's story is a powerful reminder that our thoughtful design is centred on one fundamental goal: safeguarding your family when it matters most.

Robin and the IONIQ 5:
Electric Confidence in the City

​​As the very first person in Singapore to own the locally assembled IONIQ 5, Robin’s confidence in Hyundai is clear. Drawn in by its unique blend of futuristic look and practical design, he loves watching friends react to its interior—a vast, lounge-like space cleverly packaged within a manageable exterior.

For Robin, driving the IONIQ 5 is about embracing the future with confidence. The car’s advanced safety systems provide a reassuring presence, anticipating the unpredictable nature of city traffic. More than just a stylish vehicle, he sees his IONIQ 5 as a versatile life tool, highlighting the Vehicle-to-Load (V2L) that can power his appliances outdoors, turning the car into a mobile energy source.

Robin’s delight in the car’s design affirms our people-centric approach. We believe advanced Hyundai cars should feel intuitive and make life easier. His story shows that a commitment to safe driving and innovative design can coexist beautifully, creating a leading choice for an EV in Singapore.

Kin Hoong and the Avante Hybrid:
Everyday Assurance on the Move

After driving continental cars for 20 years, Kin Hoong approached his car search with a practical mindset, but did not expect his search to lead him to Hyundai. The test drive in the Avante Hybrid, however, was a delightful revelation. He was immediately won over by the "very smooth" and "fairly quiet" ride, powered by a responsive engine that made the experience surprisingly enjoyable. His family quickly fell in love with the lively and spacious interior, cementing the decision.

And for him, the combination of excellent fuel economy and a wealth of features made it an undeniable choice.

Kin Hoong describes his Avante Hybrid as a source of calm during his daily commute. He values how its safety features operate so seamlessly that they feel like a natural extension of his own awareness, making his drive to and from work consistently smooth and secure.

His story reflects our goal for all hybrid cars in Singapore: to deliver a complete and satisfying ownership experience, proving that you don’t have to compromise to get everything you need.

Andrew and the Tucson Hybrid N Line:
Power Meets Everyday Practicality

Jason and the Kona Hybrid:
Designed for Confidence on Every Road

William and the Tucson Hybrid:
Built for Every Adventure

Hendry and the Kona Electric:
Smart Power with a Premium Touch

Beyond Features:

Our Promise of Progress and Peace of Mind

The confidence of Hyundai drivers reveals a deeper truth about our ‘Progress for Humanity’ mission. For us, safety is a core value, not a checklist of features. This people-centric approach redefines the premium experience, where true luxury is the profound peace of mind that comes from feeling secure, comfortable, and in control on every journey.

Our commitment is demonstrated through the Hyundai SmartSense suite of intelligent features—a proactive partner for your drive. These technologies are not complex systems to be managed; they are intuitive aids designed to create a serene and controlled environment, letting you focus on the road ahead.

1. Forward Collision-Avoidance Assist (FCA):
   Acting as a vigilant co-pilot, our FCA uses sensors to detect potential frontal collisions with other vehicles or pedestrians and applies the brakes automatically if you don’t react in time.

2. Blind-Spot Collision-Avoidance Assist (BCA):
   Provides an extra set of eyes when you change lanes. If your BCA detects a vehicle in your blind spot while you are indicating, it will provide a warning and can even apply gentle braking to help avoid a collision.

3. Lane Keeping Assist (LKA):
   Helps reduce fatigue on longer drives by providing gentle steering inputs to ensure your vehicle remains safely in the centre of its lane.

4. Smart Cruise Control (SCC) with Stop & Go:
   Smart cruise controls makes navigating Singapore’s stop-and-go traffic far less stressful. It automatically maintains a set distance from the vehicle ahead, even bringing the car to a complete stop and starting again.

Experience the Hyundai Difference for Yourself

Our ‘Progress for Humanity’ mission is an ongoing commitment to innovate for a safer future. But reading about our dedication to driver safety is one thing; feeling it is another. We invite you to experience the peace of mind that comes from being behind the wheel.

Book a test drive today to experience the award-winning IONIQ 5, the efficient Kona Hybrid, or any other vehicle in our range.

Visit our showroom at 253 Alexandra Road, S159936 to speak with our team.

Watch all our customer’s stories from #001 to #007 here.

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